Attorney Advertising Rules in Indiana
The Indiana Bar instituted the Rules of Professional Conduct to provide guidelines to lawyers and law firms as they navigate the new world of internet marketing. At Accel Marketing Solutions, we understand the importance of maintaining compliance with these rules and will ensure your law firm’s advertisements are communicated in a fair and honest way. If you need a law firm marketing team you can trust to ensure compliance of the Rules of Professional Conduct while helping your firm reach its maximum potential online, contact Accel Marketing Solutions today.
Advertising Disclaimers
Accel Marketing Solutions wants to help your firm avoid any unwanted legal action. To do so, we include a disclaimer on every website we launch. These disclaimers include language stating that there is no official attorney-client relationship simply by using the website’s contact form, that past case results stated on the website should not give any expectation of what the results may be in their case, and that information read on the website should not be considered official legal advice.
Indiana Rules of Professional Conduct
Before embarking on any sort of digital marketing efforts as an attorney in the state of Indiana, you should familiarize yourself with what you are, and are not, permitted to do. These rules are quite similar to those set forth by the American Bar Association. Some of the prohibited actions when conducting attorney advertising in the state of Indiana include the following:
- Any communication that may be considered misleading or false when discussing your legal qualifications or the legal services you provide
- Making any statements that intentionally aim to harass or cause harm to another person
- Dramatizations or re-creations of any events without including disclosure in the advertisement stating that it is an act
- Language that insinuates you are an “expert” or “specialist” in your field, with very few exceptions. You are also prohibited from stating that you are the “best” or your results are “guaranteed”
Need A Change? We Can Help!
Accel Marketing Solutions is not just here to build you a beautiful website. We offer a wide range of digital marketing services to manage every aspect of your online presence. When you partner with us, you will receive the following services:
- Custom, unique websites that truly set you apart from all others in your field.
- Various SEO strategies to help maximize your visibility and ranking online.
- State-specific educational legal content that converts readers into potential clients.
- High-quality educational videos to showcase your knowledge and answer FAQs in your area of practice.
- Effective Pay-Per-Click and Remarketing campaign management.
- Reputation management to minimize the impact of a bad review.
- 24/7 Live Chat to make instant connections with prospective clients at all times.
If you’re ready to take the next step forward, contact Accel Marketing Solutions, Inc. today.
