Attorney Facebooks, LinkedIn, Google+ and Twitter
An online marketing strategy can be greatly enhanced by utilizing the multitude of social media platforms available. It is important to use social media in a way that fits with the value of a law firm. All too often, marketing firms will syndicate content that lacks substance, tarnishing the reputation of the firm. Accel Marketing uses social media in just the right way. We syndicate engaging, educational content to an audience looking for answers, not filler.
Why does social media matter?
Social media platforms are quickly becoming the greatest venues for the exchange of information on the Internet. Through social media, news travels quicker than ever, people are connected to others more effectively and websites are advertising their services at a fever pitch. Accel Marketing uses this popularity to send the message and voice of law firm clients to a broader audience in the most efficient way possible. Accel harnesses the full power of social media platforms, including:
How does social media help a website?
Accel Marketing fully appreciates the power of social media. Social media pages act like beacons for search engines. These beacons tell search engines that quality, fresh content is available for viewers to enjoy. In doing so, a viewer that lands on a social media page gets sent to the law firm’s website to continue the experience. When syndication is successful, traffic for the attorney’s website increases, leading to better search engine rankings and more clients.
Furthermore, social media not only connects people. It allows for people to share information. When that information is a law firm’s content, power in numbers takes on a whole new meaning. Accel Marketing regularly syndicates a variety of informative and interactive content for people to share and for search engines to rank, leading to higher website traffic and more paying clients.
Contact Accel Marketing Solutions, Inc.
Accel Marketing harnesses the full potential of social media to benefit clients. Our content writers and SEO experts continuously explore new ways to use social media to the advantage of our clients. As technology changes and social media platforms progress, so do we. Who knows what tomorrow brings? Whatever it is, Accel Marketing Solutions will be sure to find out first.